Residential & Commercial Services Nationwide
“Built to Last. Backed by Trust.”
GAF President’s Club. ICC certified. Licensed adjusters on staff. Our work is held to the highest quality of standards.
40+
Years of experience
USA
Nationwide Coverage
2%
Less than 2% of roofers are master elite
$0
Due before the work is done
Who We Are
Built on a Different Set of Principles
Many companies will bid low and cut corners to be profitable, that is not our philosophy. We offer higher-quality products and higher-quality installations. From the beginning we made firm decisions that in order to make our company successful we would have to do things differently than our competitors.
A fifty-year non-prorated shingle warranty is not something every roofing contractor can offer, but it is a standard part of what you receive when you work with us. Beyond the shingle warranty, our Master Elite status allows us to offer the GAF Silver Pledge warranty. This includes lifetime limited material coverage along with a ten-year labor warranty that is backed directly by GAF, covering labor, tear-off, and disposal.
The practical value here is significant. If something were ever to happen to our company and we could not address a problem with your roof, you could contact GAF directly, and they would dispatch another Master Elite contractor to complete the repair. That protection stays with your home regardless of circumstance, giving you genuine peace of mind for years to come.
01
Standing Behind Our Work
In the rare event where we do make a mistake, we make it right no matter what.
02
No Money Upfront
We ask for no material deposits and nothing until each stage of the job is complete and our customer is satisfied.
03
Only GAF. Never Generic.
When it comes to your roof’s most crucial components: shingles, ridge cap, starter, and ventilation we use only GAF never generic, less expensive alternative.
We’ve Got You Covered
Roofing, Storm & Exterior Services
Whether your home has an old roof that needs replacing, missing or damaged shingles, or you want to add gutters, siding, painting, or new windows, we can manage the entire project.
Residential Roofing
Full replacements, repairs and inspections for asphalt, architectural and designer shingle systems.
Our Services →
Storm Restoration
Hail and wind damage assessment with licensed adjusters representing you through the claim.
Our Services →
Commercial Roofing
Multi-family, retail and industrial systems, phased and scheduled around your operations.
Our Services →
Gutters & Drainage
Seamless gutters, guards and downspouts installed as part of your phased project.
Our Services →
Siding, Windows & Painting
Exterior work handled under the same contract, each stage inspected before the next begins.
Our Services →
Inspections & Warranties
Free inspections, GAF Silver Pledge coverage and the 50-year non-prorated shingle warranty.
Our Services →
Financing
Flexible Financing That Fits Your Budget.
Financing →
Residential Roofing
Full replacements, repairs and inspections for asphalt, architectural and designer shingle systems.
Our Services →
Storm Restoration
Hail and wind damage assessment with licensed adjusters representing you through the claim.
Our Services →
Commercial Roofing
Multi-family, retail and industrial systems, phased and scheduled around your operations.
Our Services →
Gutters & Drainage
Seamless gutters, guards and downspouts installed as part of your phased project.
Our Services →
Siding, Windows & Painting
Exterior work handled under the same contract, each stage inspected before the next begins.
Our Services →
Inspections & Warranties
Free inspections, GAF Silver Pledge coverage and the 50-year non-prorated shingle warranty.
Our Services →
Financing
Flexible Financing That Fits Your Budget.
Financing →
See What They're Saying On Google
Customer Reviews
Service Areas
Find Your Local Team
Founded in Atlanta, Georgia — still our national headquarters — and now serving customers in nine states.
Georgia
2 locations serving Georgia and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
Texas
4 locations serving Texas and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
North Carolina
1 location serving North Carolina and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
Baton Rouge
2900 Westfork Dr.
Suite 401
Baton Rouge, LA 70827
Louisiana
1 location serving Louisiana and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
Tennessee
1 location serving Tennessee and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
West Des Moines
5550 Wild Rose Ln.
Suite 400
West Des Moines, IA 50266
Iowa
1 location serving Iowa and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
Missouri
1 location serving Missouri and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
South Carolina
1 location serving South Carolina and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
Illinois
1 location serving Illinois and the surrounding region.
Free inspection, no deposit, and nothing due until each phase is complete.
Financing
Flexible Payment Options Available
Approval in minutes, plans to fit the project and the budget. And remember — we collect nothing until each phase is finished and you’re satisfied.
1
Apply online
2
Choose a plan
3
Start the work
National Recognition & Certification
A Title You Cannot Buy — Only Two Percent Earn It
In an effort to become one of the nation’s premier roofing contractors, specializing in storm restoration, our founder took and passed the rigorous exam for the ICC, also known as the International Code Council, which is the governing body of building codes across the country.
We also applied to GAF Roofing, North America’s largest and oldest roofing manufacturer, to be recognized as a Master Elite contractor. After an extensive vetting process, The Roofer Direct, LLC earned the title of GAF Master Elite.
What Certification Means For You
Warranties Most Contractors Can’t Offer
50-Year Non-Prorated Shingle Warranty
Having been vetted by GAF, you get a fifty-year non-prorated warranty on your shingles instead of the thirty-year prorated warranty that comes with the same shingles installed by a non-certified company.
GAF Silver Pledge — 10-Year Labor
If anything ever happened to our company and we were unable to fix your problem, you could contact GAF directly and they would send another Master Elite contractor to complete the repair.
GAF President’s Club
GAF Warranties
Backed by some of the strongest warranty protection in the roofing industry.
GAF Shingle Catalog
Choose from a wide selection of premium, long-lasting GAF shingle styles and colors.
Giving Back To Our Communities
Giving Back Through His Way Atlanta
Being headquartered in Atlanta means more to us than a mailing address — it means investing in the people who make this city what it is. That’s why we support His Way Atlanta, a Christ-centered recovery program helping men rebuild their lives after addiction and return to their families, careers, and communities stronger than before.
Addiction doesn’t just affect the person struggling with it; it ripples through entire families and neighborhoods — the same neighborhoods we’ve spent years building roofs and relationships in. Supporting an organization dedicated to reclaiming, rebuilding, and restoring lives is one way we try to give back to the community that’s supported us since we opened our doors in Atlanta.
It’s a small part of a larger belief we hold: that a company rooted in a place has a responsibility to invest in the people there, not just the properties.
Storm Restoration
Licensed Adjusters On Staff, On Your Side
Today we are one of the nation’s premier storm restoration contractors. We have Licensed Adjusters on staff to keep the insurance companies honest and accountable, and to make sure your home is repaired like new.
When a storm damages your roof, the claims process can be confusing and frustrating, so having experienced adjusters on our team means you have an advocate who understands both the construction side and the insurance side of your project.
